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The most interesting data points in Facebook’s IPO

• Zynga accounted for approximately 12% of Facebook revenue
• Sheryl Sandberg’s 2011 Facebook compensation: $30.9 million
• Facebook CFO David Ebersman’s 2011 total compensation was $18.65 million
• Advertising accounted for 85% of Facebook revenue in 2011
• Mark Zuckerberg’s compensation in 2011 was $1.49 million
• 845 million active users on Facebook
• Total capitalization as of Dec 31, 2011: $4,899 million
• Full time employees increased from 2,127 as of December 31, 2010 to 3,200 as of December 31, 2011
• Mark Zuckerberg holds stock with total voting power before IPO of 56.9%
• Facebook major ownership: Mark Zuckerberg : 28%, Accel (invested in 2005) :11.4% Co-founder Dustin Moskovitz 7.6% DST: 5.4% Peter Thiel: 2.5%
• Via Anthony De Rosa, Reuters
• http: //blogs.reuters.com/anthony-derosa/2012/02/01/the-most-interesting-data-points-in-facebooks-ipo/

1 February 2012 ·

• Tags
• facebook
• IPO
• reuters
• anthony de rosa